Once upon a time, there was a crypto project called Soon™. The team was so confident that their platform would launch soon, that they decided to call it "Soon™" as a reminder. They even put a big countdown clock on their website, counting down the days to the launch.
But as the days turned into weeks, and the weeks turned into months, the team began to realize that their platform was not going to launch anytime soon. In fact, they had underestimated the amount of work that needed to be done. They were still working on the whitepaper and the website design.
As the countdown clock ticked down, the team became increasingly desperate. They tried to bribe their developers to work faster, they even tried to launch a "minimum viable product" but nothing worked. Eventually, the countdown clock reached zero, and the website crashed.
The team panicked, but then one of them had a brilliant idea. They changed the name of the project to "Soon™ 2.0" and reset the countdown clock to a new launch date. And so the cycle continued, the project never launched but the countdown clock kept running.
People in the crypto community started to joke about it and called it the "eternal countdown" but the team didn't mind, they were too busy working on their new project "Soon™ 3.0"
• 100% combed and ring-spun cotton (Heather colors contain polyester)
• Fabric weight: 4.2 oz/yd² (142 g/m²)
• Pre-shrunk fabric
• Side-seamed construction
• Shoulder-to-shoulder taping